What am I empowered to do? As an example, Howard shared his mission statement for both his therapy practice and his consultation business. Creating systems of success that are transparent to clients, colleagues, and community while encompassing the values of smart business decisions, strong ethical behavior, and clinically mindful treatment. You are writing this not only for yourself, but also for your clients, so keep that in mind. You can read my thoughts on the article here.
Your Services. This is the who, what, when, where and why of your services as a private practitioner. This part of the counseling business plan is key to giving you the clarity you need in terms of the services you provide, and the services you may want to offer in the future. Who are you working with? Who are the populations you treat?
Do you work with couples, adults, children what age children? What kind of couples do you work with? For example: high conflict, couples about to get married, etc. What are the issues you want to focus on? When are you providing your services?
When you are first starting out, as Howard mentioned, it could be Fridays and Saturday mornings. When you build your practice more, you can shift your hours more and more. Determine when you want to practice and include it in your plan. Where do you want to practice?
Maybe you want to offer therapy out in the community, or in the wilderness. Think creatively about where you want to practice. It will maximize the benefits of your services. For the why, you will want to see your mission statement. The why is all about your passion and purpose. How do you treat your patients? What are your technique leanings? Howard says that this part of the plan is powerful. It really helps move you in terms of defining yourself and who you are. Answer each question for each service you offer or want to offer.
Personal Growth. In order to have a healthy work-life balance, you will want to focus on 4 main areas:. Nutrition: Are you eating a healthy, well-balanced diet? Sleep: Are you getting enough sleep? Exercise: Are you moving your body? Spirituality: Are you expressing yourself spiritually? This could look like anything, such as a religious practices, time in nature, yoga, etc. Think of things that are important to you on a personal level and write them down.
Personal growth is a key piece of your business plan. Yet, much work is needed to be done in order to keep teen pregnancy down, such as more educational and counseling programs. About 20 percent of U. The population of children and adolescents under age 18 is projected to grow by more than 40 percent in the next 50 years from the current 70 million to more than million by U. Bureau of the Census, The number of older people in the U. Today, an estimated 35 million people, 13 percent of the population, are age 65 and older.
By , 20 percent of Americans, about 70 million, will have passed their sixty-fifth birthday. The population age 85 and above is currently the fastest growing segment of the older population; its growth is particularly important for anticipating health care and assistance needs, because these individuals tend to be in poorer health and require more services than people below age The global population is aging at a rate unprecedented in history.
In the U. The Forum developed the report "Older Americans Key Indicators of Well-Being" to regularly track trends as society and individuals look for ways to address the aging boom. Today's report, which brings together information from more than a dozen national data sources for the first time, will serve as a baseline for future updates. Americans age 65 and older are an important and growing segment of our population.
While many federal agencies provide data on this diverse population, it is sometimes difficult to understand how this group is faring. For the first time, the federal statistical system has come together to provide a unified picture of the overall health and well-being of older Americans.
Wallman, Chief Statistician, U. Office of Management and Budget. Walker is equipped with advanced training and information about the interaction of psychological and medical conditions or psychomedical disorders. This includes information about psychological difficulties that can be caused by medical conditions, as well as psychological factors which can complicate or delay recovery from medical conditions.
This is the kind of expertise that will stimulate further thought about the assessment and treatment of patients with psychomedical disorders. This is the expertise that will give Juniper Counseling Center a cutting edge over their competition. JCC will focus on servicing Washtenaw County and the surrounding areas.
The three population segments will be individuals, families, and couples. The target customer is usually a person or persons with some type of behavioral dysfunction. We start with a critical competitive edge: there is no competitor we know of that can claim anywhere near as much specific expertise on the problems and opportunities of psychological treatment as JCC. Our positioning on this point is very hard to match, so we must maintain our focus in our strategy, marketing and business development, and fulfillment.
We should be aware that the tendency to dilute this expertise with more generalized counseling work could weaken the importance of our competitive edge. Also, our potential competitor does not make home visits.
Our staff is prepared to take our services to our clients. Older citizens many times are unable to leave their home for reasons such as lack of transportation, limited mobility, fear of driving, and issues of personal safety, to name a few.
We will provide a holistic approach to total wellness by including intensive medical education pertaining to all medical diagnosis and treatments. Prices will vary according to a person's insurance coverage and their ability to pay. Sales in our business is client service. It is repeat business. One doesn't sell a session, one develops a treatment plan that works for the client.
We expect to see at least 15 clients per day. We expect to make enough money to expand the programs that Dr. Walker will implement in order to reach all disenfranchised individuals in the surrounding area. We expect sales to increase as our staff and referral base increase. The following table gives a run-down on forecasted sales. JCC's staff has an accumulated 75 years plus in the Health Care industry related to experience.
All are well versed in the evolution of the Health Care industry and share a vision for the successful positioning of Juniper Counseling Center within the Health Care Industry. Our professional staff come to you with many years of experience, compassion, sensitivity to cultural values which affect the treatment outcome, and a strong desire to make life the best that it can be for all of its citizens. Our management team consists of founder Rolanda K. She is currently finishing up her Ph.
Our professional support team will consist of of three registered nurses who will provide health education through medical seminars, groups, and individual counseling. The following table summarizes our personnel expenditures for the first three years. We believe this plan is a compromise between fairness and expedience and meets the commitment of our mission statement. These individuals will provide health education through seminars, groups, and individual counseling. All the therapists will be paid This means that for all counseling services provided, the therapist will be paid one-half of the amount the insurance company pays.
The financial plan is for rapid, but controlled growth. Initial capitalization is pegged at K with cash streaming in from referrals over a period of six months. We plan to increase our clientele and cashflow through networking. The following table summarizes our break-even analysis. We really don't expect to reach break-even until a few months into the business operation. Cash flow projections are the most critical indicator of our business's success.
Attainment of the targeted population participation will ensure the accumulation of required cash to execute the running of the organization. The annual cash flow figures are included here and the more important detailed monthly numbers are included in the appendices. The balance sheet in the following chart shows managed but sufficient growth of net worth and a sufficiently healthy financial position.
The monthly estimates are included in the appendices. Toggle navigation. Other articles you might like:. User Contributions: 1. Comment about this article, ask questions, or add new information about this topic: Name:. E-mail: Show my email publicly. Human Verification:. Public Comment: characters.
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